
Research.
A strong understanding of the industry you work and partner with is critical to stay competitive and make informed decisions. The Big “I” can help through the annual Market Share Report, Agency Universe Study and Best Practices resources.
Industry Insight.

Agency Universe Study
Every two years, the Agency Universe Study offers the most in-depth look at the state of independent agencies—where they’re growing, how they’re evolving, and what’s shaping their future.

Best Practices
Every agency wants to grow, but without the right data, it’s hard to know what’s working—and what’s holding you back. That’s where the Big “I” Best Practices Study comes in.